AI Insights · Timothy · July 2022
Top 5 Beauty Retail Apps on iOS in UAE: Q2 2022 Performance
Explore the performance of the top 5 beauty retail apps on iOS in the UAE during Q2 2022, including trends in weekly downloads and active users.
In the second quarter of 2022, the top beauty retail apps on iOS in the United Arab Emirates showed varied performance. Here's a detailed look at their trends in weekly downloads and active users.
Sephora UAE: Beauty,Make up saw a notable increase in weekly downloads, peaking at 4.4K in the week of May 23. Active users also reached a high of 18.9K during the same week, despite a slight decline towards the end of the quarter, finishing at around 15K.
باث&بودي وركس experienced fluctuating weekly downloads, with a significant spike to 7.1K in the week of June 20. Active users followed a similar trend, rising to approximately 12.2K in the same week before settling at 10.1K by the end of the quarter.
Nice one | نايس ون showed a mixed performance in downloads, peaking at 1.1K in early April but dropping to as low as 63 in mid-May. Active users mirrored this pattern, starting at 3.5K in March and ending at around 1.9K by June.
Cvaley | سي فالي had a varied download trend, with a notable increase to 1.5K in mid-April but dropping significantly thereafter. Active users saw a peak of 2.3K in mid-April before declining to around 1.2K by the end of June.
Finally, LOOKFANTASTIC: Beauty & Makeup showed a consistent increase in downloads, peaking at 562 in early May. Active users also rose steadily, reaching a high of 880 in the same period before slightly declining to 708 by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.
